
Addleshaw Goddard and Travers Smith have acted on the £300 million London IPO of The Beauty Tech Group, in one of the City’s largest listings so far this year.
The flotation comes in the same week as Fermi’s $13.8 billion dual Nasdaq-London debut, signalling a revival of confidence in the City as a listing destination.
Addleshaw Goddard and Travers Smith have advised on the London Stock Exchange debut of The Beauty Tech Group, in one of the City’s largest IPOs this year.
The Cheshire-based retailer, founded in 2009, floated on the exchange’s main market on Friday (3 October), raising £106.5 million and valuing the company at £300 million. Beauty Tech Group sells beauty tech products including LED face masks and hair-growth helmets, which are used by the likes of Kim Kardashian and Cillian Murphy, according to the company’s website.
The listing adds to a recent flurry of activity on London’s public markets. In the same week, energy and AI infrastructure group Fermi completed a $13.8 billion dual Nasdaq-London listing - the first of its kind this century - which saw Linklaters advise.
The uptick in activity has been much needed, too, after another historically slow year for the London stock market. According to recent Bloomberg data, in the first nine months of 2025 London ranked 23rd globally for IPO volumes - behind the likes of Mexico and Oman.
Advising
AG advised The Beauty Tech Group, led by corporate partner Roger Hart (in Manchester) with support from London corporate partner Gareth Jones.
The deal marks another major ECM mandate for the firm which acted for British sports nutrition company Applied Nutrition on its £350 million London listing this time last year.
Travers Smith advised Berenberg as sponsor, bookrunner and financial adviser, led by corporate partner and head of M&A and ECM Adrian West.
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